LATAM Airlines
CPU
-83%
CPU in US
-65%
CPU in Europe
After positive initial campaigns across key markets in Latin America,
LATAM decided to extend the partnership and stream its global campaigns across all
continents, delivering excellent results.
HSBC
CTR
CPU
+23%
Increased CTR
-47%
Reduced CPC1
HSBC together with PHD Hong Kong engaged SeenThis to run streamed video in
display campaigns and saw significant uplifts versus their benchmark results.
- Compared to HSBC's benchmarks.
Coca Cola
Video
Sustainability
25%
Estimated data savings
5 tons
16 667GB is the equivalent to 5 tons CO22e emissions avoidance
Coca-Cola together with WPP OpenX Media LatAm (WPP's global bespoke media unit for Coca-Cola)
wanted to use SeenThis technology in order to stream their video campaigns as
display banners in multiple markets.
- Based on 23.5 million video ad impressions and using SeenThis emissions calculator. Conventional
codec 264, mp4 progressive download, display. SeenThis adaptive streaming technology uses lower data
transfer on ad campaigns compared to sending a video of corresponding quality using conventional
technology. Learn more about SeenThis methodology and Carbon Footprint measurement here.